iGaming products
Four iGaming products. One back office. Take one or all of them.
IGP builds the software an online gambling business runs on: a casino platform, a game aggregator with 150+ providers, sportsbook software and land-based integrations. They are sold separately and built to work together, which is why the numbers reconcile instead of needing a spreadsheet.
150+ providers·18,000+ games·500+ projects delivered·15 years in iGaming
The product family
What each product actually does
Every supplier in this market calls its range a “suite”. Here is the plain version: what each product is responsible for, and what it leaves to you.
Casino platform
The system your casino runs on. It holds the accounts and the money, and it is what makes the operation a business rather than a games page.
- Player accounts, KYC and limits
- One wallet across casino and sport
- Bonus engine, cashier, lobby and CMS
- Reporting and back office
Casino game aggregator
One contract and one integration instead of a separate deal, certification and support queue per studio. Built into the platform, or connected to a platform you already run.
- 150+ providers, 18,000+ games
- Slots, live casino, crash, table, arcade
- One wallet, one lobby, one catalogue
- Per-market availability confirmed up front
Sportsbook software
Pre-match and live betting with trading and risk behind it, on the same balance as the casino so a player never has to move money to switch.
- Pre-match and in-play markets
- Trading, risk and limits
- Same wallet and back office as casino
- Available standalone
Land-based integrations
Halls, terminals and retail connected to the same player account and the same reporting as the online business, rather than run as a separate company.
- One player account across venue and web
- Terminal and cashier integration
- Shared loyalty and bonuses
- One set of numbers
Start here
Which product you actually need
Most enquiries name the wrong one. These are the eight situations we see, and where each of them ends up.
Integration routes
The same catalogue, four ways in
If you are not buying a platform, you are buying a connection. Which endpoint you take depends on what you already run and what your market certifies.
Casino API
Every vertical through one endpoint, on a seamless or transfer wallet. The route for operators with their own platform.
Casino API →Slots API
The slot catalogue only. Lighter certification, no streaming overhead, the fastest of the four to get live.
Slots API →Live casino API
Real dealers and real tables. Different latency, licensing and market constraints from RNG content.
Live casino API →Sweepstakes
Gold-coin and sweeps-coin play needs games certified for that mode, not the same catalogue relabelled.
Sweepstakes →Side by side
What you integrate, and who holds what
| Product | What it is responsible for | You supply | Typical buyer |
|---|---|---|---|
| Casino platform | Accounts, wallet, bonuses, cashier, reporting, back office | Licence, brand, payments relationship, traffic | Launching, or leaving a platform you have outgrown |
| Game aggregator | Content: 150+ studios through one contract and one integration | A platform that holds player balances | Operators who already run a platform |
| Casino API | Endpoints, wallet model, game launch, session handling | Your own system and developers | Technical teams building in-house |
| Sportsbook | Markets, odds, trading, risk and settlement | Licence covering sport in that market | Casino operators adding sport, and the reverse |
| Land-based | Terminal, cashier and venue integration into one account | The venue, its hardware and its staff | Hall operators going online without splitting the business |
| White label | Platform, content and an operating licence | Brand, traffic and retention | Teams with an audience and no licence |
The seam
What breaks when you buy these from four suppliers
An all-in-one iGaming platform is not a marketing claim about features. It is a claim about four specific joins, and those joins are where most operators lose time and money.
One player, one id
Separate suppliers mean a player exists twice. Verify them twice, apply limits twice, and explain to a regulator why the two records disagree.
One balance
If sport and casino hold separate funds, the player has to transfer to switch. Almost nobody does, and the cross-sell that justified the sportsbook never arrives.
One bonus liability
Two bonus engines mean two views of what you owe. Month-end becomes a negotiation between systems rather than a number.
One set of numbers
Platform GGR, aggregator reports and payment settlements have to agree on the same day. When they do not, someone spends the first week of every month finding out why.
One place to look
During an incident the question is which layer failed. With four suppliers that is four calls, and each of them can credibly say it is not them.
One contract to exit
Notice periods, data export rights and balance handling multiply. Leaving a four-supplier stack is a project; leaving one is a clause.
None of this means you must buy everything from one place. Plenty of operators run a best-of-breed stack deliberately and accept the reconciliation cost. It means the overhead is real and should be planned for, rather than discovered in month three.
Whichever you take
Six things that come with every product
One back office
Casino, sport and land-based report into the same place. Two suppliers mean two truths and a reconciliation job.
Per-market checks
Provider availability, payment rails and certification confirmed for your jurisdiction before a date is agreed.
Named people
A named contact and a rota rather than a ticket form. Incidents in this business do not wait for business hours.
Multi-currency
Fiat and crypto where the market allows it, on one balance, with the reporting following the same rules.
Your data
Player and transaction data stays exportable. What you can take with you is written into the contract, not discovered at exit.
Straight answers
If a provider has no licence for your market, or a timeline is optimistic, we say so before the contract rather than after.
Markets
Every product is sold market by market
The product list does not change at a border. What changes is which providers are certified, which payment methods convert, and what the regulator wants to see. Those are checked before anything is signed, not after launch.
FAQ
iGaming products — common questions
No. Each is sold on its own. The reason to take more than one is that they share a wallet and a back office, so a player and a number only exist once. Operators regularly start with the aggregator on an existing platform and add the rest later.
The platform holds the player accounts, the balances and the compliance record. The aggregator supplies the games and never holds a balance. You need both to operate a casino; buying content alone does not give you one.
Yes — that is what the casino API is for. You keep your platform and your player accounts, and take the catalogue through one integration on either a seamless or a transfer wallet. If you only want part of it, there are narrower routes for slots and live casino.
150+ providers and 18,000+ games through one integration. The number you can actually switch on is smaller and depends on your jurisdiction, because each studio certifies market by market. We confirm the usable list for your licence rather than quoting the full catalogue.
No. IGP supplies software. If you do not hold a licence, the white label route lets you operate under one that is already live, with less control over payments and terms. The trade-offs are set out in white label vs turnkey.
Yes. Migration is audit, field mapping, a parallel run that reconciles both systems on the same day, then a cutover with a rollback plan. Players keep balances, history and logins. The timeline is set by the quality of the data you are leaving, so it is quoted after an export is seen.
The software is the short part. What sets the date is licence status, payment provider approval in your market, and the certification each studio needs there. An API integration on an existing platform is the fastest route; a full launch on a new licence is the slowest.
Further reading
Before you decide
Practical write-ups on choosing a supplier, integrating one and launching on it live in the operator guides. What changed this month — regulation, market data, supplier moves — is in industry news.
Start with the problem, not the product
Tell us your market, your licence status and what you already run. We will tell you which of these you actually need and what it takes to get live.
